Free tools
Find out where the money is going before anyone sends a proposal.
Every tool here gives you a number or a list you can act on today, with the reasoning shown. Results are emailed to you; each one takes between thirty seconds and two minutes.
Calculator · 30 secondsMeasurement ROAS calculatorWhat your ROAS could be once the tracking is fixed, from your spend and reported ROAS.Assessment · 2 minutesAd Account Health CheckTwelve yes-or-no questions, a score out of 100, and the three fixes worth doing first.PDF · 27 checksConversion Tracking Gap ChecklistGTM, server-side, consent, Google Ads, Meta and CRM reconciliation. The audit's starting list.Calculator · 1 minuteManual Marketing Hours calculatorWhat the weekly reporting and admin costs a year, and which automation to build first.PDF · 20 pagesCapabilities deckHow the work is done and eight case studies with numbers.
Prefer to skip the tools?
Book 15 minutes. Bring the ad account and last month's revenue, and we'll find the gap together.